Itaipava (new) Logo
Cervejaria Itaipava New Logo
Logo
About Itaipava (new) Logo
The logo consists of an ornately bordered oval shape with a three-dimensional, ribbon-like banner at the top. The dominant colors in the logo are red, yellow, gold, white, and a hint of green.
At the top on the red banner, the word "CERVEJA" is written in bold, white, uppercase letters. This is the Portuguese word for "beer." Below this, taking up the majority of space in the center of the logo, is the brand name "ITAÍPAVA" in large, red, three-dimensional, block letters with a metallic gold outline. Each letter is slightly tilted, giving a dynamic and bold feel.
Beneath the brand name is a tagline in smaller gold lettering, "A pura cerveja de Petrópolis," which translates from Portuguese to "The pure beer from Petrópolis," referencing the company's city of origin.
At the bottom, on a golden scroll-work design that complements the top banner, the words "CERVEJARIA" and "PETRÓPOLIS" flank a central crest. The crest features a symbolic representation of two barley ears, a green hop cone, and a red background with a small white castle or crest-like motif at the center. The graphics within the crest are highly stylized and detailed.
The border of the oval surrounding the logo is gold with white accents and red outlining, adding to the sense of elegance and tradition. The entire logo has a slightly textured and shadowed effect giving it depth and richness.
The Itaipava (new) logo is a food and drink logo made up of around 5 different colors.
The Itaipava (new) logo contains a number of different shapes, including 120 squares, 23 stars and 153 circles.
The Itaipava (new) logo is made up of a bunch of different colors. These colors include red, olive, silver and maroon. Beyond those 4 basic colors there are also 5 more specific colors found, these include cherry, light brown, blush, wheat and reddy brown.
The Itaipava (new) logo is a Food And Drinks, Brazil, Itaipava and New Logo/Redesign logo.
Itaipava (new) Logo Information and History
The rebranding of the Itaipava brand is a major milestone for the Brazilian brand. This new identity moves the brand ahead of the stale visual standards in the category, while generating an impact on all touch points. In the brand's identity, the new logo synthesizes all features and functions as a signature. This new logo represents the brand as one of the most trusted in Brazil.
The re-branding is the largest change for the Itaipava brand in over 20 years. The logo was developed by FutureBrand, who helped to redefine the brand's position in the market, establish the right messages, and reinforce its personality. Creating a fresh identity for the brand was the key to bringing the brand and its customers closer together. This new logo is both attractive and easy to recognize.
Basic Colors
We've taken a look at the image and pulled out some colors that are common across lots of logos. The colors below aren't the exact colors found in the image, but approximations to common colors.
Advanced Colors
We've extracted the below 'advanced colors' from the logo. These should be much closer to the actual colors found in the logo. Our extractor tries to only take the main colors of the image and tries to ignore shading on anti-aliasing or shadows. This generally leads to better results, but in some circumstances you might find a few unusual colors being pulled from the logo.
Hex Colors
The below are the hex colors that are found in the logo. You can assume that these are the actual colors used in the logo. Our color extraction tool that takes the colors from the logo tries to ignore anti-aliasing and shadows, so you may sometimes find a slightly odd result, but this is rare. These colors should be very similar to the Advanced Colors, but you'll notice subtle differences. If you're interested in the exact color then use the hex, but if you're trying to describe the logo then use the Advanced Color or the Basic Color above.
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